Conversion Rate Optimization - Pen in notepad

You have been working really hard to get people to your website. You have been painstakingly reviewing your website, your competitors’ websites, updating content, sharing on social, buying PPC ads, optimizing your SEO Keywords in your content, and doing anything you can think of just to get people to get to your site. Traffic is…

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Kid Jumping in a Puddle

For most small businesses, creating traffic to their business is one of their highest priorities. Making a splash in the marketplace, going viral or just being seen is highly valued in their minds. After all, people need to know you exist to do business with you, right? Recently I had a conversation with Derek Palizay,…

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Keyword Research Word Cloud

You’ve just received a bid for getting help with your SEO, and on the bid, you see something like “Keyword Research” or “Keyword Analysis”. In your mind, you are thinking, “I know what my keywords are. Why do we need to more keyword research, and why do we need to do it every month?” The…

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